LAGOS – Coscharis Motors in conjunction with its Range Rover partner has collaborated with Ikoyi Golf Community Nigeria Association (IGCNA) to tee-off the 27th edition of the Nigeria Cup 2024.
A statement by Cletus Aregbeshola, Marketing Manager, Coscharis Motors Plc, said that the tournament took, which took place from September 21 through 28, 2024 at the Ikoyi Club 1938 in Lagos, cut across families, friends and business associates in a tournament, golf clinic, award presentation and gala night format.
Commenting on the collaboration, Abiona Babarinde, General Manager, Marketing & Corporate Communications, Coscharis Group said the partnership was to jointly excite the competing golfers and create an ambience of solidarity among players, friends and associates who had regularly endeavour to participate in this tournament since its inception.
Abiona stated that the rationale behind the partnership was not only the audience affinity, but the new Reimagine strategy being adopted by JLR for the Range Rover as a distinct house of brand, with the vision of becoming the proud creators of the most desirable, modern luxury brands, for the most discerning of clients.
Range Rover reputation as a peerless leader in modern luxury, delivering the exceptional for the most discerning clients is well established.
It has proven itself aesthetically as iconic and of the finest craftsmanship since its British provenance in 1970.
In addition, the Range Rover offers a five-year or 150,000km extended warranty, which includes another five years service package offered by Coscharis Motors.
“No modern luxury brand in Nigeria offers this ownership peace of mind in Nigeria as at today,” he said.
Beyond the Golf tournament, participants and guests were offered the opportunity to experience the Range Rover by booking a demo with the Coscharis team at and after the event, the company said.
Also, George Etomi, the Chairman of the Organising Committee of The Nigeria Cup, 2024, expressed his excitement and satisfaction at the history the competition was gradually building.
For him, the tourney had continued to get better by the year, especially with support from reputable organisations such as Coscharis Motors that was becoming a regular sponsor of the tournament.
He said: “We are happy that the quality of the tournament keeps on improving year after year and we are enjoying overwhelming support from reputable organisations like Coscharis collaborating with their luxury brand like the Range Rover on display through the tournament to the delight of Golfers and well-wishers that would love to own one coming directly from the official franchisee of the brand in Nigeria.
“This kind of support clearly added glamour to this year’s tournament and will look forward to more collaboration for a win – win value platform like this.”
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Hyundai, Kia Partner with Misk Foundation On Youth Leadership in Saudi Arabia
Hyundai Motor Company (Hyundai Motor) and Kia Corporation (Kia) have signed a Memorandum of Understanding (MoU) with Misk Foundation to collaborate on developing youth leadership initiatives in Saudi Arabia, fostering a forward-thinking, innovative environment for the country’s future leaders.
A statement by Dana Motors, the approved franchise owner of Kia brands in Nigeria, said that the MoU was signed in Riyadh on September 30, in a ceremony attended by Jae-yong Lee, Vice President and Head of the Smart City Innovation Group at Hyundai Motor and Kia and Omar Al-Najjar, Deputy Chief Executive Officer (CEO) of Misk Foundation.
This agreement, the statement hinted marked a significant step in nurturing the next generation of leaders through programmes and platforms offered by Misk Foundation.
Misk Foundation, founded by His Royal Highness Mohammed bin Salman, Crown Prince of Saudi Arabia, is a non-profit organisation dedicated to cultivating Saudi Arabia’s youth leadership.
This collaboration represents Hyundai Motor and Kia’s first partnership with a Saudi non-profit organisation, showcasing a shared commitment to youth development and capacity building.
“We’re thrilled to partner with Misk Foundation, a hub of innovation and entrepreneurship for Saudi future leaders.
“We aim to create synergies to empower the next generation of leaders. This collaborative effort will contribute to the development of Saudi Arabia’s knowledge-based economy,” said Jae-yong Lee.
As part of the partnership, Hyundai Motor and Kia, in collaboration with Misk Foundation, would develop the Misk Traineeship Programme.
This programme is designed to create international learning opportunities for Saudi youth, offering them exposure to Hyundai Motor and Kia’s innovative technologies and global expertise.
This initiative aligns with the partners’ shared vision of empowering the next generation and contributing to the Kingdom’s knowledge-based economy.
Hyundai Motor and Kia would also participate in the upcoming Misk Global Forum (MGF), Saudi Arabia’s largest youth-focused platform.
Through MGF, the two companies would engage with young leaders and startups, sharing their insights into the future of mobility and sustainable solutions, reinforcing their commitment to the region.
While the focus remains on youth development, Hyundai Motor and Kia would also explore potential areas of collaboration in smart city applications with Misk City.
This includes the opportunity to study and demonstrate new technologies within Misk City and potentially utilise the city’s various event venues for future initiatives.
This MoU serves as a foundation for further dialogue between Misk Foundation, Hyundai Motor, and Kia, reflecting a shared interest in fostering youth leadership and innovation in Saudi Arabia.a
