• Leadway reinvigorates reading culture, expands to four cities

    Leadway reinvigorates reading culture expands to four cities - nigeria newspapers online
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    By Henry Uche, Lagos

    As part of its Corporate Social Responsibility (CSR) efforts, Leadway Holdings has unveiled the second edition of ‘Pages to Places 2.0’, a groundbreaking initiative designed to reinvigorate the reading culture among primary school students nationwide.

    A statement from Leadway affirmed that the expanded version promises to be even more engaging and impactful, with a host of new features and activities.

    The ‘Pages to Places’ literacy initiative focuses mainly on education and leverages after-school reading clubs in primary schools across eight Nigerian states to instil a love for reading in young students.

    The inaugural edition, ‘Pages to Places 1.0’ was a success, making its mark in 12 schools across six states in Nigeria—Lagos, Abuja, Port Harcourt, Enugu, Kaduna, and Ogun. This initiative, which was a testament to the company’s commitment to education, distributed over 1,500 books, sparking a love for reading among young students.

    This year’s edition, tagged ‘Pages to Places 2.0’ is themed “Travel through Stories” and aims to broaden students’ horizons through the power of storytelling.

    Scheduled to run through June 6, 2024, the initiative will extend to 4 new states: Ibadan, Kano, Abeokuta, and Anambra. It will feature a nationwide book reading tour and interactive storytelling sessions in primary schools to inspire young minds.

    Commenting, the Group Chief Marketing Officer of Leadway Holdings, Mr. Olusakin Labeodan, expressed enthusiasm for this year’s programme and its potential impact.

    “The Pages to Places initiative symbolises our commitment to nurturing our young learners’ curiosity and creativity, opening up their minds to limitless studies and expanding their cognitive abilities through well-curated imaginative thoughts—leading them to places beyond now as they look to birth the future.

    “This year’s expanded initiative will feature the donation of Pages to Places Mobile Library, a branded bookshelf stocked with enlightening, interactive, and informative books, to selected schools in order to support their reading clubs and provide resources for students.

    “We also believe this initiative will extend beyond the children and encourage local communities to support and participate, fostering an enabling environment for a vibrant learning and reading culture,” he maintained.

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